Effective August 10, 2014.
What Information Does appat.co Collect and How is it Used? The information we collect is primarily used to provide the Services, to process and complete any transactions, to respond to inquiries, to personalize and improve the Services, to monitor and analyze usage and trends of the Services, to provide you with related, relevant information, and for any other purpose for which the information was collected. In connection with certain aspects of the Services, we may request, collect and/or display some information about you. We collect the following types of information from our users.
When you create an Account, we will collect personal information from you, such as your name and email address. If you create an Account using your login from another account, such as Facebook or Twitter, we will access and collect the personal information about you that the account provides (which is based on your privacy settings), so that you can create your Account with us. We use your contact information to send you information about our Services. You may unsubscribe in messages (“Newsletter”) from receiving certain types of these messages, although Appat.co reserves the right to contact you when we believe it is necessary, such as for administrative and account management purposes. Note regarding children: We do not knowingly collect personal information from children. If we learn that we have collected personal information of a child under 13, we will take steps to delete such information from our files as soon as possible.
One feature of the Services is the ability to create tracking uniform resource locators (URLs) of applications (“Appat Links”). Appat.co collects and stores both the original URL and the tracking URL and, if you are logged in to your Account, we will associate that information with your Account. Appat.co also collects and stores the time and date on which you ordered the tracking URL and when Third Party User (“application user”) Linked, information on the channels through which the Appat Link was traсked.
appat.co collects information about accesses (such as cost-per-click (“CPC”), cost-per-install (“CPI”)) of every Appat Link created through the Services. This information includes, but is not limited to: (i) the IP address and physical location of the devices accessing the Appat Link; (ii) the referring websites or services; (iii) the time and date of each access; and (iv) information about tracking of the Appat Link on Third Party Services. These metrics and analytics are used by Appat.co and its partners to improve their websites and services by, for example, providing value-added features.
What Information Is Shared?
The Services are designed to help you manage your application users acquisition. As a result, some of the information generated through the Services is shared with third parties.
Much of application user activity on and through the Services is private by default. This includes, but is not limited to:
For Third Parties, some of this information may be accessible through other means, such as Appat’s API services.
Appat Links and the general use of the Services may be shared in anonymized and/or aggregated form (in other words, non-personally identifiable) with our customers and business partners. This information enables them to do things like better understand how people use their products and services and other products and services, to learn about the interests their users have and how our Services interoperate with their services, to do product development, marketing optimization and research, and to improve the relevancy of any online advertisements or marketing that is displayed through their services (or to tailor it to user interests).
While we collect and store IP address information, that information is not shared publicly. We do at times, however, share IP address information with our partners, service providers and other companies with whom we conduct business. In most cases, when we share application user IP address with other third parties, we will use a cryptographic hash of the IP address, which cannot feasibly be reversed into the actual IP addresses themselves or linked to user individually.
We may employ and contract with people and other entities to perform certain tasks on our behalf and under our direction (our “Service Providers”). We may need to share information about your application with our Service Providers in order to provide products or services to you. Unless we tell you differently, our Service Providers do not have any right to use the information we share with them beyond what is necessary to assist us. INFORMATION DISCLOSED PURSUANT TO BUSINESS TRANSFERS:
We may transfer and/or provide information about our users in connection with an acquisition, sale of company assets, or other situation where user information would be transferred as one of our business assets. In such a case, the acquirer of Appat.co may continue to use your information as set forth in this policy.
Appat.co also reserves the right to access, read, preserve, and disclose any information as it reasonably believes is necessary to (i) satisfy any applicable law, regulation, legal process or governmental request, (ii) enforce these Terms of Service, including investigation of potential violations hereof, (iii) detect, prevent, or otherwise address fraud, security or technical issues, (iv) respond to Appat.co user support requests, or (v) protect the rights, property or safety of Appat.co, its users and the public. This includes exchanging information with other companies and organizations for fraud protection and spam/malware prevention.
Your Account information is protected by a password for your privacy and security. You can prevent unauthorized access to your account by selecting and protecting your password appropriately and limiting access to your computer and browser by signing off after you have finished accessing your account.
Appat.co endeavors to protect the information it collects about its users using industry-standard security processes and controls, however, despite these efforts, no security measure is perfect or impenetrable and Appat.co does not guarantee or warrant that such measures will prevent unauthorized access to the information about you that is stored by Appat. In the event we experience a breach of security, we will promptly notify you if your personal information has been compromised, in accordance with applicable law.
You need an account to create Appat Links and you can use many of the features of the Services with registering.
If you are a registered user, you can access information associated with your Account by logging into the Site. This information includes a history of the applications you have connected, and access to the metrics pages for those applications. Appat.co can deactivate your Account for fraud, security or technical issues. If we deactivate your Account, you will no longer be able to access or use the Services.
Please note that in the interest of ensuring that existing Appat Links continue to function for all of our Third Party users, the Appat Links that you have created and ordered cannot be deleted or disabled (even if your Account is deactivated), and any tracking and application user activity that has already occurred on your Account also cannot be deleted. If you have concerns about any unauthorized usage of your Account, please contact us at email@example.com and we will disable future tracking activity on your Account.
If you have any questions or concerns regarding privacy using the Services, please send us a detailed message to: firstname.lastname@example.org. We will make every effort to resolve your concerns.